Freshly Roasted Coffee in the Netherlands: Why Freshness Changes Everything

Freshness is one of the most misunderstood aspects of coffee. Many people assume coffee is fresh because it smells strong or has a long best-before date. In reality, freshness is about time since roast, not expiration.

What “freshly roasted” really means

Fresh coffee is typically at its best between 7 and 28 days after roasting. During this window, aromas are vibrant, sweetness is clearer, and extraction is more predictable.

Coffee that sits on shelves for months:

• Loses aroma

• Extracts unevenly

• Tastes flat or bitter

Roast date vs best-before date

A best-before date tells you nothing about flavor. Roast date tells you everything.

If a bag does not show when it was roasted, assume it is old.

How freshness affects taste

Fresh coffee delivers:

• Better crema in espresso

• More sweetness and clarity

• Less harsh bitterness

Stale coffee requires darker roasting to compensate, which reduces nuance.

How Calt Coffee handles freshness

At Calt Coffee, beans are roasted in small batches and shipped fresh. This allows each blend to perform as intended, whether you brew filter, espresso, or moka pot.

Which blend fits you?

• Flow: balanced, all-round

• Passion: bold, creamy, ideal for milk

• Calt Energy: intense, powerful

• Colombia: clean and elegant

Browse all coffees:
https://caltcoffee.com/collections/all

Who should prioritize fresh coffee?

If you:

• Brew espresso at home

• Care about flavor consistency

• Drink coffee black or lightly milked

Freshness is not optional. It is the foundation of good coffee.